
This past month, Colombian fashion designer, Paola Sinisterra and her husband, Spanish Architect, Igancio Garcia, debuted the first collection of their new womenswear line, Tangram, a label of elegant and feminine casual wear designed and produced right here in Hong Kong. The launch of Tangram’s first collection is a sophisticated and unique approach to an effortless bohemian chic aesthetic, which is seemingly light, but quite complex in its shapes, tailoring, and colorful juxtapositions. Pinks, beiges, yellows, and oranges intermix playfully, giving us a taste of what Spring/Summer 2012 could be, or at least as envisaged through the eyes of Tangram’s designer, Poala.
Spotted: Paola Sinisterra, happily multi-tasking at Tangram’s Spring-Summer 2012 launch. She wears her own creation here.

At the Tangram launch event which was set comfortably within Whitespace’s spacious Sheung Wan studios, I found out that Paola is a Colombian who emigrated to Hong Kong three years ago after having lived in Bogota, Boston, and Barcelona. Paola is quite the industry veteran, having produced fashion for quite a long time, working front end as well as back end of a global apparels label where skills learned from that experience, have proved useful for her and her husband’s setup of this refreshing new fashion line.
The Tangram S/S 2012 launch at the Whitespace Studios earlier this month.

Upon meeting Paola Sinisterra, I clearly realized that she embodies an infectious positive bonvivant personality that is quite rare to find in Hong Kong these days. Whether the attitude is something that is naturally Latin, or whether it is just the way Paola really is, her devil-may-care personality is quite a refreshing injection, which hopefully paves the way for others within Hong Kong’s Creative New Wave.
When speaking to her, she is always brimming with great innovative ideas, offers insightful comments to any subject of conversation, making her quite genial and very much approachable overall. One can also notice that her aesthetic sense of style is always defined by color and plenty of it, and styled in the right way too. People who have lived in Hong Kong for years know that for most of the time, HK is a very “serious” city. City dwellers here are defined by black structured clothing, which reflect the busy and detached disposition that everyone wears on their face.
I only highlight this fact about Paola, because this “go-for-it” creative attitude injects itself throughout all her projects in a major way. It most likely began with her incredibly delectable The Kitchen Nomads Food Blog, and now defines the unique edge that underpins her collection for Tangram.
Konzepp’s Julie Shah, with with a polka-dotted Paola.

Below are beautifully constructed, and easy garments in bright and bold colors with beiges and browns, defining the Tangram S/S 2012 style.

The complex detailing and construction, make for an easy and relaxed fit in the end.

Less brighter options are also available, and work best with a highlight of colorful and playful accessories that stand out with the overall look.

Sublime.

A DJ played music alongside for guests to the showroom.

Others in attendance, Standard Vintage’s Andy, Sinclair’s Larissa, and Carmen Chan.

My pals, Christing C and Dan with a friend. All in Beige, the color of the season.

Tania

Me and Denise

OMA’s Roberto and Inge

And here with fellow Texan and Photographer Michal Garcia. Us both trading notes about party photography… hehe. Check out Michal’s great photos from that night on the Tangram FB Page.

Also Tangram’s collaboration with artist, art curator, and blogger, Xue Tan, were also hung proudly on display that night.

Speaking of Xue Tan, a prolific contributor to the Arts in her own right, Tangram forwarded me this first exclusive, never before seen preview images for the Tangram Spring/Summer 2012 Line.

These beautiful works were photographed in Hong Kong’s countryside, and are a collaboration between Tangram and Xue Tan, an editor and author of The Creators Project, a global web aggregation of all things art and design sponsored by VICE and Intel.

Enjoy the stunning photographs!








There WILL be a presale in the weeks to come. And YOU will have a chance to order and purchase from Tangram’s Spring/Summer 2012 line the same time as international buyers. All you have to do is to ‘LIKE’ Tangram’s Facebook Page and to SUBSCRIBE to their E-Mail Newsletter to get instructions on how to order from the pre-sale.
Thanks Paola and Ignacio for letting us share these beautiful photos and for inviting us to your successful launch!
http://www.tngrm.net/
JJ.
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